Customer:

FAMO

Services:

● we analyzed competitors' ads, tested creatives, placements and audiences that are best suited for a particular offer● 2 types of advertising campaigns were set up for each offer (advertising that led to the product category and advertising that led the user to a specific product)● additionally, dynamic remarketing was launched for users who interacted with product cards on the website and users who added a product to the cart but did not make a purchase

Results:

● reduced the cost of the purchase more than the customer specified ● reached ROAS of 8.6